Alex,
I am assuming you are trying to get your names out their more and drive up membership for TQS. ... but here are my ideas off the top of my head. I am not sure what most guilds would want. Maybe you could post a survey of give them options of what you would be willing to do. Whatever, you offer have it easy to download. A lot of rural communities do not have fast internet connections so the files should be small.
Our guild uses PDF files, unfortunately over half of the members do not know how to down load that information. I found MS Word files work pretty good except for graphics, but that is because I have limited computer knowledge. For those quilters without computers/ internet we print it out as hand outs at guild meetings, problem with that is printing cost are sky rocketing. Not all quilters are computer literate. To be honest I think those quilters are the most prolific as they spend more time on the quiting than they do on computer.
Sewing Tips ... that can be copied and printed in a newsletter. They can be from your QUILTING SUPER STAR BUDDIES.
HOT OFF THE PRESS NEWS that effects all quilters not just in California or Colorado. Maybe you can post some regional information for different parts of the country; then the guilds could post what interest them.
Book / DVD Reviews by knowledgeable and newbie quilters ... I find new quilters look at information and books differently than a season quilter. Maybe have some of your TQS members write some of them and post them... PROS AND CONS.
New product information from Gizmo Girl. ... Pros and Cons ... I know you have to satisfy your advertisers but I like an honest report about a product. Money is tooooo tight to waste. I loose respect for people who just try and sell me stuff.
Free, easy, forgiving patterns / directions that can be used ROYALTY free by individual guild members and/ or for charity quilting. We have blocks use for charity quilts, but the pattern were kind of lame.
Fons and Porter sent out discounts to their magazine for Guild Sign up. I think it was $10 off a yearly subscription. I have gotten their subscriptions that way for three years. The guild sent in bulk orders/ subscription blanks with check for pre-payment. 2 months later we started getting our magazine.
You might want to do something similar for guild members. Maybe $10 off your DVD series ( less than TQS members but still a nice discount for guild ) for the first 100-1000 guild members that order the DVDs. I found out that not a lot of guild members knew that quilting lessons were available on DVD. I am starting posting reviews of various books and DVDs
Just a thought, I am still buying mine direct just so I can have it HOT OFF THE PRESSES.
I am not sure how you would get in touch with guild/ quilt group officers. In Michigan there are several quilt related organizations and state wide guilds that have rosters of quilt guilds. I am thinking of MICHIGAN STATE UNIVERSITY QUILT MUSEUM and Michigan Quilt Network may be you should target them first. That might mean less work for you. I do not know what other states have that is similar. Maybe you can ask TQS members to send you links and contact information for such groups and organization for all states.
These are idea from just the top of my head, I will think some more on this and post again. I am sure others will have ideas of what they would want.
Anna