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The Sochi 2014 Organizing Committee has revealed its plan for the visual look of the XXII Olympic Winter Games and XI Paralympic Winter Games in 2014 and that look is the patchwork quilt. Here's what the Official Press Release had to say,
At the heart of the Look of the Games concept design lies the principle of the "patchwork quilt" - a combination of 16 designs representing the most famous traditional Russian arts and crafts, ranging from Gzhel to Khokhloma. The Look of the Games concept is the visual embodiment of the Sochi 2014 Olympic Winter Games philosophy and is intended to express the character of modern Russia whilst at the same time introducing guests from all over the world to traditional Russian hospitality.
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